CASE STUDY: DESIGN PIXEL PERFECT APPLICATIONS IN 3 WEEKS

  We started working with a newly founded startup called Qtaq from Canada. They’re developing a SaaS application for the global leasing market.  Through a tight 3-week sprint we designed their MVP. We’re excited about this collaboration because we can get to work with a team at such an early stage and help them on

When should you involve developers in the design process? Early on!

  Developers have huge amounts to add to discussions about design. I can go on and on ranting about this topic but to put it in a nutshell, not involving developers in the design process can lead to designs that are impossible to build. Period! Engineers are detail-oriented and deal with knots-and-bolts of the app

Design Thinking vs. Design Sprint demystified

  ON THE ORIGIN OF THE DESIGN THINKING Robert A. Simon and Robert Mckim introduced ‘Design Thinking’ in such a manner viewing “design as a way of thinking” in 1969. Fast forward a bit and David Kelly (IDEO) adapted it to business purposes followed by Richard Buchanan which tried to address human concerns with Design

Sell Design, Not Design Sprints

  Design Sprint is by far the hottest technique in the field of problem-solving. I’m personally a big fan because of its strict no BS policies including NOT having the conventional brainstorming session and its impressive lets-get-muddy-now attitude. Still, there are legitimate concerns regarding the technique. First and foremost, it requires a huge upfront commitment

One-day design sprint workshop

  Design Sprint workshop is one of the trendiest product/design buzzwords you’re hearing these days. Rightfully so. It was initially designed at Google Venture and is defined as: The sprint is a five-day process for answering critical business questions through design, prototyping and testing ideas with customers. Developed at GV, it’s a “greatest hits” of