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Product Growth Strategy 2.0 – Start-ups & SMEs

Product Growth Strategy 2.0 – Start-ups & SMEs

Product Growth Strategy 2.0 – Start-ups & SMEs Regarding your growth process, it should start with a bunch of ideas that you’ll prioritize and test afterwards. You need to get data from those tests as it will allow you to formulate new ideas based on analysis to start the whole process again. Prioritize & evaluate

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Great design agencies over Berlin – 2019

Great design agencies over Berlin – 2019

Hi everyone! Over the past months, we’ve been asked multiple times for referrals to other design agencies when projects were not suiting our in-house capacities. So… we’ve gathered a nonexhaustive list of some of the great design agencies we know over Berlin. Hopefully, this will help you out in your prospective researches! Don’t forget to

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What is User Experience Design? (2019 edition)

What is User Experience Design? (2019 edition)

What is User Experience Design? (2019 edition) There are many many talks about what’s UX and who’s an UX’er that sometimes even confusing for us to keep track of all different definitions. The fact that there’s still not a consensus on what an UX’er does is two-fold. Firstly, it’s an alarming signal because digital products

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Digital Transformation (DT) in the Era of Customer-Centric Organizations (CCO) pt.1

Digital Transformation (DT) in the Era of Customer-Centric Organizations (CCO) pt.1

“Wouldn’t it be great if customers just gave us a chunk of change at the beginning of the year and we calculated zero for their shipping charges the rest of that year?” – Charlie Ward (former Amazon principal engineer; current Amazon VP, technology) And we kind of had a small pause, a moment where we

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Storytelling - Or how to build a strong community around your brand

Storytelling - Or how to build a strong community around your brand

“We are, as a species, addicted to story. Even when the body goes to sleep, the mind stays up all night, telling itself stories.” - Jonathan Gottschall, The Storytelling Animal: How Stories Make Us Human Everybody loves a good story is an adage that you’ll hear a lot in your life and I’m happily part of the

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