Design Agencies Over Berlin – 2019

Design Agencies in Berlin These past months, we received many inquiries for referrals for design agencies. In some cases, if the projects are not suitable in our in house capacity, we refer them to other most worthy agencies.  For the reason that there’s increasing demand, we put up a list of notable design agencies we

What is User Experience Design? (2019 edition)

What is User Experience Design? (2019 edition) There are many many talks about what’s User Experience and who’s an UX’er that sometimes even confusing for us to keep track of all different definitions. The fact that there’s still not a consensus on what an UX’er does is two-fold. Firstly, it’s an alarming signal because digital

Customer Centric Organizations

Digital Transformation (DT) in the Era of Customer-Centric Organizations (CCO) pt.1 What makes a Customer-Centric Organization & how to further this type of thinking? “Wouldn’t it be great if customers just gave us a chunk of change at the beginning of the year and we calculated zero for their shipping charges the rest of that

Storytelling - Or how to build a strong community around your brand

“We are, as a species, addicted to story. Even when the body goes to sleep, the mind stays up all night, telling itself stories.” - Jonathan Gottschall, The Storytelling Animal: How Stories Make Us Human Everybody loves a good story is an adage that you’ll hear a lot in your life and I’m happily part of the

How to PITCH a new venture to investors in 5 MINUTES

Berlin is an amazing city to live in but also to stumble upon a flourishing number of startups & founders. Over the course of my journey here, I’ve had the occasion to participate in events all more compelling from one to another. This written piece will be the occasion to tell about the “APX Pitch