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Design Thinking: Recognize the type of the problem you’re dealing with

Design Thinking: Recognize the type of the problem you’re dealing with

Regardless of who you are and what your background is, you have to solve many problems daily. So it’s highly beneficial for you to know what kind of problem you’re dealing with. In design thinking, we focus on the nature of the problem a lot. And it matters. Knowing the nature of the problem sets

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Branding in Marketing: How to Create User Personas the Right Way?

Branding in Marketing: How to Create User Personas the Right Way?

Creating user personas is one of the first key activities that we do each time we start a branding project at Bonanza Design. We don’t create user personas only when the internal team has already prepared them in the way that we’d like to prepare them. Creating user personas sounds easy but finding the right

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Top UX Design and Design Thinking Agencies in Berlin (2020 Edition)

Top UX Design and Design Thinking Agencies in Berlin (2020 Edition)

Bonanza Design is an Innovation Studio based in Berlin and we work with companies across the board. These past months, surprisingly (Global Pandemic, Hello!) were busy for us and we had to pass on some projects that we didn’t see a great fit for our skills and passion. In some cases, if the projects are

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SaaS Application UX Design: Prioritizing Features for the MVP and Defining User Flows — Chapter #2

SaaS Application UX Design: Prioritizing Features for the MVP and Defining User Flows — Chapter #2

At Bonanza Design, this is our passion to design for SaaS applications. If you look at the resume of our works, that’d be evident. We have designed for SaaS applications across the board such as applications for Fintech, Insure-tech, HR & Cultural Management, Real Estate, IoT, and health care. In this article, I’d like to

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Innovation that matters: Sanitary Pad Revolution in India

Innovation that matters: Sanitary Pad Revolution in India

A story about an Indian school drop-out’s invention that caused a ‘Menstrual Hygiene Revolution’. Innovation matters.  Innovations change the way we live our lives. We use hundreds of products but the story behind their invention is often unknown. One such story is of an extraordinary husband who wanted his bride, Shanthi, to quit using unhygienic

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