Exclusive

Product innovation in 4 weeks

Exclusive

Product innovation in 4 weeks

using the BONANZA DESIGN design thinking process

Price

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A razor-sharp process designed to marry speed with quality

Our tried-and-tested process has been refined through several projects. By placing necessary constraints on research and validation procedures, we arrive at actionable insights that can seriously benefit your business.

module 1

DEFINE & LEARN

Become an expert on the topic as fast as possible using market and user research methods such as competitive analysis, trend analysis, in-depth user interviews, expert interviews, and user shadowing.

module 2

MARKET VALIDATION

Define the problems and opportunities, create hypotheses, and ideate solutions. Then, design experiments to validate ideas with market input. Next, compare the results and prioritize the best idea.

module 3

USER RESEARCH

Conduct extensive user research to identify the major buyers’ and users’ personas related to the validated hypothesis. Then, create empathy maps for the prioritized personas and break down their journeys to understand clearly how the validated idea relates to the users’ needs.

module 4

DESIGN SPRINT

Using the validated idea, hypothesis, experiment, prioritized personas, and their journeys and pain points, we conduct a 1 WEEK design sprint workshop with you to ideate, design, and validate detailed solutions.

MEET THE CREATOR

BEHRAD MIRAFSHAR

FOUNDER OF BONANZA DESIGN

Behrad completed his master’s in design thinking and moved to Berlin to pursue his dreams in the startup world. Once there, he co-founded two startups and has worked with many additional young companies.

Consequently, Behrad understands the DNA of startups. His passion to deliver first-class work led him to explore different processes that facilitate delivering quality at scale and with speed.

His refined process is the result of a decade of experience in the fields of innovation, design, and product development.

This guidebook is your lighthouse if ...

  • You’re an entrepreneur and want to validate your ideas

  • You’re a business executive who wants to find the right process to effectively manage the complexity of your organization

  • You’re a design thinking facilitator and want to utilize a faster process

  • You’re a UX designer and want to improve your design

ATTEND OUR NEXT EVENTS

Sep 29
UX Design: Advance Prototyping & Concept Development
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Oct 27
Design Thinking: Solve Complex Problems | 2 hour Webinar
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Nov 03
UX DESIGN: Design Pixel-Perfect Applications in Just 3 Weeks
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Nov 10
Rapid Innovation Sprint: High Velocity Experimentation & MVP Design
REGISTER

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