Often when a start-up hires a UX designer it's expected of this professional to do the job of a UX strategist, UX designer, UX researcher, UI artist, and sometimes even a graphic designer all at the same time. You cannot expect a designer (or two) to do the job of an entire design department for you Forget Months of hiring! Working with us, you'll have access to an entire design department from day 1
Companies with high growth rates are in need of continuously coming up with new business and product ideas. Such companies should set up an engine that systematically generates and validates new ideas for value creation. We help you set up a factory-line approach to product innovation so you can test between 5 to 10 new ideas per month
Through systematic research, we employ several research methods to discover new potential opportunities for product innovation and value creation
To validate each of the prioritized opportunities, we design experiments (such as landing pages), pour market traffic in each, and measure their performance
We develop a product concept around each validated business opportunity and test their merits further through iterative rounds of user testings
Once we validated that there's a lucrative business opportunity. Then it's to envision a brand identity for the business. The brand development will make way for all the further activities to scale the business such as product development, business development and marketing
At this stage, we define your grand brand narrative: mission and vision. Your brand narrative is your north star and guides you as you scale your business. Also, it helps you develop your marketing strategies including your content strategy
Once we define the brand narrative, then it's time to dress up your brand and give it an identity and look and feel. At this point, you receive the first version of your brand guidebook
Using the brand guidebook, we design all your marketing collaterals including your websites, social media posts, print materials, etc.
Once we made sure that there's market demand for the identified business idea and there's a scaleable product concept for it, then it's time to develop the first version of the product (MVP) and launch it in the market
At this phase, we design all screens needed to realize the product concept and include the first draft of the content
Once we are confident with the prototypes, it’s time to design them in perfect pixels. But before, we create a design system including important components such buttons, font sizes and color variations
At this phase, we design high-fidelity prototypes, define the interactions and conduct several usability testings
The real work begins after launching your first MVP. Then it comes iterative cycles of discovery, design, test, and development to scale your offerings and to attract new customers. We'll support you across your growth path
Continuous cycles of product discovery using different research methods
We support you from having only an idea to pixel-perfect designs. We don't stop here. We work with your development team hand in hand to launch the new features
Illustrations? social media posts? NFTs? landing pages? advertisement banners? All covered!
Together, we define a roadmap based on your current challenges and future goals, a roadmap that contains a set of sprints. Each sprint takes between two to four weeks, where we aim to make measurable improvements. We study the impacts of the new improvements, revisit the roadmap and, if necessary, execute the next item on the roadmap
Up to 5 people get involved during a sprint usually. Hiring and managing all the creative teams are on us. We usually log between 40 to 80 hours per week and handle all the complexity of managing a design department for you. All you need to commit to is a monthly flat payment and attending regular workshops and daily calls